How it works

Five steps.
Meetings on your calendar.

We've stripped cold outreach down to what actually books meetings. Here's exactly what happens between your brief and qualified calls landing on your team's calendar.

Step 01

Discovery call

We start with a short call where you define your offer, your ideal customer and what a great meeting looks like. From this, we build a clear, agreed ICP, messaging angles and campaign goals.

OUTPUT: AGREED ICP, OFFER ANGLES AND CAMPAIGN PLAN.

Your briefDraft
  • Industry
    B2B SaaS · Fintech
  • Role
    Head of Sales · CRO
  • Geography
    UK · Nordics
  • Company size
    50–500 employees
Step 02

Infrastructure setup

We provision secondary sending domains, mailboxes and a full warm-up. DMARC, SPF and DKIM are configured properly so your sending stays out of spam.

OUTPUT: WARMED, DELIVERABLE SENDING INFRASTRUCTURE.

Sources
LinkedIn signals
Firmographics
Web data
Verified providers
Cross-referenced
Step 03

List + copy build

We build your verified, ICP-matched list and write tailored sequences. Every contact is validated and every email is written to feel personal - not templated - so prospects engage instead of unsubscribing.

OUTPUT: TARGETED LIST + READY-TO-SEND SEQUENCES.

Raw
  • info@-
  • duplicate row
  • no role data
  • bounced email
Refined
  • j.smith@acme.com
  • Head of Sales
  • +44 20 7946 0100
  • Verified · Active
Step 04

Launch & optimise

Campaigns go live across your warmed mailboxes. We monitor deliverability daily, A/B test subject lines and openers, and tighten targeting week by week based on what replies.

OUTPUT: LIVE CAMPAIGNS WITH WEEKLY ITERATION.

Campaign live Week 4
  • Sent12,480
  • Opens62%
  • Replies9.4%
  • Meetings47
Step 05

Booked meetings

Positive replies are qualified and handed off as scheduled calls - straight to your team's calendar - alongside weekly reporting on opens, replies and pipeline.

OUTPUT: QUALIFIED MEETINGS ON YOUR CALENDAR.

leads_q3.csv
CompanyContactRole
Acme CorpJane SmithHead of Sales
NorthwindTom LeeVP Revenue
GlobexAisha KhanCRO
InitechMarco RossiDirector
Ready for outreach

What lands on your calendar

  • Qualified meetings booked
  • Weekly performance reporting
  • Inboxes warmed & monitored

Ready to put meetings on your team's calendar?

Send us a brief and we'll come back with a free strategy and sample sequence.

Book a strategy call